About

Curiosity led

Who we are

Curiosity led

Maxwell Design Co is a creative studio working with companies at pivotal moments of growth.

We partner with founders and leadership teams whose brand needs to catch up with where the business is headed — shaping strategy and building the systems that move things forward.

Strategy sets direction. Design builds trust. And the best work happens when we're close to both.

Our code

Strategy first. Always.

We don’t design for decoration. We design with intention.

Clarity over noise.

We define the problem before designing a solution.

Partner, not production.

We lead alongside clients — not waiting for direction.

Standards matter.

Good enough rarely is.

Bold but backed.

Confident and strategic — fresh, never chaotic.

Building for what’s next.

Every system we create is designed to scale.

Our team

We're a senior-led studio that works directly with founders and leadership — in the room where decisions are made, not waiting for the brief to come down. Selective enough to stay close to the work. Experienced enough to shape it.

A Note From Our Founder

Maxwell Design Co was built on a simple belief: there must be a better way to do this.

The brands we create aren't just aesthetic exercises — they're built to support real growth. MDCo is intentionally different — lean, senior-led, focused on depth over volume. No unnecessary complexity. No overbuilt teams. Just clear thinking and direct collaboration.

After 20+ years inside agencies and creative teams, Amy saw how quickly great work gets diluted — by process, by too many voices, by teams stretched too thin. The best ideas get lost. The sharpest thinking gets softened.

Maxwell Design Co is proudly 100% female-owned.

5.0 / 5

They bring strategic thinking into the process—helping us clarify our direction.

We’re so thankful to have Maxwell & Co for literally ALL our design projects. We have very high standards, and they always exceed them and continues to excite us with incredible work. Simply put, they are indispensable.

Rachel Popp
Co-Founder + CEO
,
BigFish Collective
5.0 / 5

It’s hard to overstate the
impact on our team, & brand.

What began as a consulting engagement quickly evolved into a trusted partnership defined by reliability, strategic thinking, and exceptional value. Truly felt like an extension of our internal team, and the heroic work helped us revamp our entire brand + visual strategy - soup to nuts. Beyond impeccable design and strategic talent, some of the easiest people I’ve ever worked with. I trust her implicitly and couldn’t be happier that our paths crossed.

Jill Crawford
CMO
,
Selerix
5.0 / 5

Always leading us in the right direction to elevate beyond where we could have taken it.

It’s rare to find an external partner who truly gets it, but Maxwell & Co does. From large-scale event branding to website storytelling—and even the smallest details like name tags and swag—everything they touch elevates our brand. They’re a true thought partner with smart ideas and clear answers.

Katelin Wheeler
Marketing Director
,
CED
5.0 / 5

With minimal information and direction, she comes back with stunning work—every, single, time.

Amy is brilliant, professional, and reliable. She was a critical asset to our team and it was an honor to work with her. I have no doubt she will continue to grow and create more incredible work. If you hire or work with Amy, you will not regret it.

Loren Polster
Founder + Principal
,
brightbase
5.0 / 5

10+ years and I’ve brought Maxwell & Co with me to every company I’ve joined.

They consistently deliver results, quickly understands complex brands, and are proactive in recognizing when a refresh or evolution is needed. Each time I’ve moved to a new role, the company I’ve brought their services to has chosen to keep them—because their value is undeniable.

Kristina Sandine
Director of Brand & Marketing Strategy
,
The Jim Allen Group

Ready when you are.

No pitch, no pressure — just a conversation about what you're building.

Let’s Talk